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The cost of building on assumptions is staggering

The cost of building on assumptions is staggering

For every dollar teams spend researching requirements during discovery, it costs ten dollars to redo that requirement during development, and it costs a hundred dollars or more after release!

For every dollar teams spend researching requirements during discovery, it costs ten dollars to redo that requirement during development, and it costs a hundred dollars or more after release!

Make product decisions with confidence

Say goodbye to assumptions and supercharge your teams productivity and your customers' happiness with user insights.

The way we research doesn't fit the way we build products — can't fit a square peg in a round hole

Project-based approach to research, complicated methods, and siloed access to users leave product teams building on assumptions.

The way we research doesn't fit the way we build products — can't fit a square peg in a round hole

Project-based approach to research, complicated methods, and siloed access to users leave product teams building on assumptions.

That’s where NEXT comes in

Trusted by teams building products users love, NEXT is the only platform that lets you bring your customers into every product decision. Validate the big-picture and day-to-day product decisions with user insights your whole team can collect, consume, and action.

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No product decision is left to assumptions at Erste Group. We use NEXT to gather user insights that drive every decision in our product development process.

Mikey Zwettler
Product Leader

Build better products, faster, spending less

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